BM Global approached Ingenious Marketing to partner with them in planning and executing their client’s upcoming project with the scope outlined as developing, designing, coordinating, executing and managing of the Mpumalanga Provincial Government Village at the inaugural Mpumalanga Show that was held at Mbombela Stadium from the 31 August – 3 September 2017. The village consisting of 21 exhibition stands, the work included: creative artwork from concept document to implementing of 21 exhibitions stands , stakeholder relations, exhibitors coordinating and management(all government departments), show management, technical requirements, ensure cohesion with the village with regards to branding of the area, security and insurance, establish a trade fair team which will focus on the following show team, event schedule, contracting procedures, stand packages, industry suppliers, service order forms, village manual, pre and post event project management.
The objective was to showcase the best the province could offer in agriculture, forestry, wildlife, tourism and related sectors. The event attracted +20 000 visitors over the four days period.
